Jinglist Massive Lion Christmas Hoodie

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It’s been a consistent mainstay on both dancefloors and raver wardrobes since the mid 90s when designer and founder Leke Adesoye printed his first run of T’s for his crew. His mission was simple; to create garments for the burgeoning jungle community. Founded in Leke’s years of hip hop culture, the clothes a nod for those who know and an alternative to the standard Versace/Moschino style in London or the bright hippie baggies in the raves at the time. The iconic Technics-inspired design hit the spot and its message has remained relevant and virulent ever since; pushing the jungle cause well beyond the confines of the genre. Fans of the brand range from Groove Armada to model Bee Philips via D Double E, Joel Dommett, Ed Sheeran and Ghostface Killah. And that’s before we even consider its presence on the cult clubbing movie Human Traffic. Absolutely. I don’t cut any corners with my products and brands, I go on in on it. So when I work with someone I’m creating a connection and relationship between our brands. It’s very tight, it’s a family. From the hip hop side I’ve been working with guys like Rodney P, Omar, Skitz and Ty. From the jungle side I started with Kenny Ken, Moose, Ron. They’ve been with me ever since. I’ve never rinsed it, I’ve kept it as a family which keeps on growing. Zinc, Hype and Pascal’s ridiculous hip-hop/jungle fusion that starts with samples from LL Cool J and Method Man, builds through lysergic squelches, dubbed up half-time jazz beats and Sleng Teng meets bleep bass before erupting, in a flurry of gunshots into the double-time Amen breaks and wobbly bass of the main verse. This s one of those tunes that demands physical reaction and – despite it’s age and lo-fi production – still sounds immense today. There’s a lot to celebrate. Since that first Junglist Movement design, Leke, who is also a DJ himself, has developed a range of brands under his Aerosoul tree: Hip Hop Movement, BabySoul and Aerosoul Africa are all designed and developed by him and all celebrate the cultures they pay homage to with the same level of authenticity and passion as his flagship brand… The same level of authenticity and passion he’s had since day one.

Definitely. For me collaboration is about mutual respect, when you get that balance the product is going to be dope. All my collaborations come about because we love what each other are doing. Even with the artists who I sponsor, that’s a collaboration for me. It’s not just product placement, it’s like A&Ring. People I’ve sponsored early on are now massive. That’s the A&R side, being able to spot a talent and seeing it if fits in with your brand and whether they’re going to be around for the long game. I ask myself where they’re going to be in five years time or 10 years time and we grow together. Conquering Lion was better known as Michael West, aka Rebel MC who’d had chart success with the commercial sound of hip-house. This ragga breakbeat mash-up couldn’t have been further from the mainstream. Like Remarc’s ‘RIP’ this tune samples Saxon Sound and King Addies’ ‘Saxon Vs. Addies Soundclash’ in Bermuda, 1994, but to much darker effect. For West, junglism was far more than a scene, he viewed it as an expression of militancy and subsequently used his profile to raise awareness of the socio-political drive inherent in the music. ‘Code Red’ was a high-octane warning of Junglism’s oppositional fury. Junglists belong to what is seen as a predominantly UK-based drum and bass subculture. As a subculture, however, it is not nearly as distinct as goth or punk to the untrained eye, where members can often distinguish each other by their mannerisms and fashion without hearing their choice of music. Many of those who identify as Junglists adopt a mix of rasta, rudebwoy and B-Boy fashions since jungle, drum and bass and hip hop have close ties as subcultures. Ahead of that, however, Leke will be taking over Fabric’s Room 2 on February 28 to celebrate the 20 th anniversary of Junglist Movement and his main brand Aerosoul. Just like the movement he’s been immersed as an integral figure in since day one (he was a founding member of Mixrace, an experimental rave/rap act who went on to be signed by Moving Shadow) the line-up covers all bass bases with a line-up of Aerosoul and Jungle Movement endorsed artists: Makoto, Kenny Ken, DJ Ron, Bailey, Zero T, AI, Seba and MCs Verse, Moose and 2Shy.Terminator’ was the first time that the timestretching technique had been used on the breaks, an effect that allowed you to alter tempo of a sample without changing the pitch. The effect was like an experiment with the temporal flow of music, as sonic futures became historical loops. Time itself simultaneously collapsing in and building out. ‘Terminator’ proved to be a key signpost in the emergence of the cyber driven ideologies of drum & bass tech, while also providing a jaw-dropping dancefloor moment. Junglist Movement was the first design. But yeah, other ones I had did attract bad attention. In the rave era there was a lot of piss-taking stuff. That was part of the culture. So I did Roots with the Boots logo and Needafix for Weetabix and Natural Born Players for NBA. Boots and Weetabix weren’t happy. They threatened to throw me in jail! I was young and naïve at the time. They got heavy. That’s why I changed the name from Outrage Clothing. Goldie receiving a gold record plaque at the Blue Note, Hoxton Square, London. Photograph: Eddie Otchere Drum & Bass is a genre that spans across three decades of rich musical history. Since its inception in the early 90s, the genre has kept shapeshifting its styles into different eras of music and it has now consolidated itself as a genre that is influencing electronic music in big ways. For a genre so rich in its history, it’s only fair that we narrate its evolution in the way it deserves to be; and through our ‘Evolution of Drum & Bass’ series, we aim to take you on a ride right from where it all began to its place in electronic music in modern-day electronic music.

Yes! We’re taking over room two at Fabric with Makoto, Kenny Ken, DJ Ron, Bailey, Zero T, AI, Seba with MCs Verse, Moose and 2Shy. We’ve got the jungle and drum & bass. A celebration of everything. The full spectrum of the music and the full spectrum of what I’ve been about. We’re going to shut down London that night. It’s brilliant – it’s time to celebrate the full culture.In more recent times he’s designed unique drops with Hospital Records for last year’s Hospitality In The Park, he’s collaborated with the exercise phenomenon that is Flight Klub and has partnered with Human Traffic Live with a new collection exclusive to the forthcoming Lost Weekend event at Printworks in May.

While the genre was booming in the mainstream charts, the underground side, which had formed the foundations of the sound, kept experimenting with darker, grittier, and more menacing soundscapes and started testing these out in their DJ sets. The morphing continued and producers moved away from the ambient and textured soundscapes to a crispier and refined sound. Definitely. I was raving a lot. I got my flat in London when I was 18 and the whole crew was 20 deep by then. Dev and Dave were doing beats all day, I was studying at London College Of Fashion. Then at night we’d be raving either in London or in Essex. It was an inspiring mix. The Versace, Moschino champagne vibe in London then ravers in countryside with baggy stuff, bright colours, all that. I was loving elements of both and wanted to bring the two together because I didn’t see anything for the culture. Something that represents who you are, that all our boys would resonate with and want to wear. Whenever we are talking about the evolution of Drum & Bass, there is one common reference that you will most certainly stumble upon, that it was oddly referred to as the b*astard child of Dance Music. From its emergence in the English rave scene in the early 90’s, Drum & Bass has evolved and stood as one of the most energetic and influential genres in electronic music. Even for electronic artists less directly linked to the genre, the influence of OG Jungle on this decade’s hitmakers cannot be underestimated. Shy One is a DJ and producer known for eclectic and diverse sets, but she tells me that “being from a raving family”, she recognises the “honour” of sharing a stage with”legendary pioneers of electronic music like Goldie and A Guy Called Gerald”. Speaking to Notion recently, electronic duo Chase & Status describe a career defining moment, “accidentally stumbling” on “one of the many pirate radio stations blasting out Hardcore Jungle” and being inspired to buy an album at random. The record in question, ‘Grooverider – Hardstep Collection 1’. Alongside Fabio, DJ Grooverider is on the bill for Outlook festival this year, as well as Hospitality in the Woods.The term itself is connected with the origin of the name jungle. During the time of junglists, they were sometimes referred to as "rude bwoii", a slang term originally used by Jamaicans (as rude boy), meaning "gangsta" or "badbwoy" ("bad boy"). The term refers to an inner city area of West Kingston, Jamaica, called Jungle (the subject of the Bob Marley song "Concrete Jungle", from the Wailers album Catch a Fire). Yeah. They hit the right note with the right people. DJ Ron was one of the first who really helped me take the brand to where it needed to be. He was my mentor and very soon we had a lot of people representing the movement and clothing. It wasn’t long after that when I got the script for Human Traffic. The director had seen some of my samples, he was interested, the film went off and that was what really pushed the brand and design. The Amen Break was drummed on ‘Amen, Brother’ by the late Gregory .C. Coleman which was the B-side of The Winstons’ 1970 single ‘Colour Him Father’. Yeah it has to be. Fashion is very personal isn’t it? So I started creating more products around the Aerosoul brand. And when I was doing that Human Traffic came out and that took things up again. I want to push Aerosoul Africa. That’s part of who I am and my identity. I want to focus more on that as a brand. Afrobeat is huge and Africa’s rich culture needs to be celebrated with products everyone would be proud to wear. I’m working with a really inspiring artist from Tanzania and it’s a big focus for me. Beyond that I’m just making sure I’m making the best products and designs I can and bringing everything together. Aerosoul, Junglist Movement, Hip Hop Movement, Babysoul, Soulero Sista and Aersosoul Africa. Each one is its own brand but all under the main Aerosoul umbrella. We’ve had some great attention recently so it’s about capitalising on that and bringing everything together in-house.